Amazon Catalog Management & Organic Strategist

Amazon Catalog Management & Organic Strategist

We are a tech-enabled growth firmat the intersection of marketing, consulting & data intelligenceigniting revenue and brand recognition for leading and emerging companies around the world. As a people-first firm, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. Our vision is to be recognized as the most valued and respected private growth marketing firm in the worldwith a scalable brand, culture and services. Our mission is to power the relentless pursuit of growth and redefine what's possible through a team of growth-obsessed experts who demand innovation and results - driven by integrity, autonomy, and grit.

As a full-service growth marketing firm, we offer best-in-class services including : SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Retail Marketing, and Creative. Here at Power Digital, we are hyper-focused on helping brands drive revenue growth and brand recognition, ultimately driving irrefutable value for our clients.

At the heart of Power Digital is our proprietary technology, nova, which analyzes businesses through first-party data, simplifying investment planning for marketing and diligence in M&Aputting marketers in a strategic seat at the tableand providing value in unparalleled ways.

Managing billions in media, our dynamic teamof consultative marketers, creatives, analysts and technologistschallenge traditional ways of planning and measurement through meticulous testing and data science across each milestone of the customer journey.

A Day In The Life

The Retail Marketing Strategist, Organic is responsible for owning the execution and performance of Amazon & online retail organic / catalog management strategy within their book of business. They are oriented towards the clients' business success, tying their efforts to the greater business goals. They are self-starters, adept problem solvers, and autonomously own their responsibilities. The Strategist works hand-in-hand with account leadership to ideate and evolve the strategy of their service within the broader go-to-market plan of the brands they work with. They are responsible for owning execution, tracking, reporting, and client communication of catalog updates, promotional strategy, issue resolution / case management, online retail SEO and CRO strategy, sometimes with the support of a Specialist. The Strategist is excellent at providing insights and forward thinking strategy to clients on an ongoing basis, and has a strong understanding of organic levers to pull to drive & sustain performance.

Responsibilities

• Manage the Amazon and / or online retail product catalog & organic presence of clients across various business types, sizes, and industries, including daily optimizations / fixes, high-level planning, and strategic pivots
• Provide intelligent analysis, interpretation, and action plans based on performance data from Amazon Seller Central, Vendor Central, & other online retail platforms, tying into overall retail business performance
• Participate and engage in weekly department scrums and training sessions to further channel knowledge
• Continuously seek to improve performance & business impact against client goals
• Maintain frequent and excellent communication both on internal agency teams and externally with assigned clients
• Participate in the development process for new department training materials
• Employ AI technologies to enhance and optimize business processes
• Utilize and leverage Power Digital's Nova ecosystem as it relates to your department

Role Requirements

Key Performance Indicators (KPIs)

Most Important Things (MITs)

Power Digital's people and culture are at the core of our success, which is why diversity in our team's backgrounds and experiences are paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one's identity. All of our employees' points of view are key to our success, and inclusion is everyone's responsibility.

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