Amazon PPC Account Manager

The FESCO Group - Amazon PPC Account Manager - E-Commerce Division

We are looking for a PPC superstar! FESCO is a consumer electronics manufacturer that sells B2B to national retail chains and DTC through an Amazon 3P marketplace. We are looking to aggressively grow our DTC business and need several PPC experts to join our rapidly growing eComm / Marketplace team.

Reporting directly into our organizations Director of eCommerce FESCOs AmazonPPC Account Manager is responsible for managing the paid on-line search advertising and marketing efforts of FESCOs primary products and brands. The incumbent also ensures that the companys online ads are being displayed in a way that is consistent with its overall marketing strategy and brand image.

Primary Responsibilities

• Creating and managing pay per click (PPC) campaigns including creating ads and keywords setting budgets and bids setting up landing pages and analyzing results. (FESCO has over 3000 products within 15 nationally recognized brands like Epilady Perry Ellis Car & Driver Coby House of Harlow 1960and ChargeWorx.)
• Managing complex pay-per-click and display advertising campaigns with thousands of targeting options per account.
• Utilize Amazons Advertising Console dashboards to identify opportunities and optimize PPC advertising campaigns on a daily / weekly basis. Use additional third-party software to perform keyword research and implement automated optimization tactics.
• Coordinate align and define strategies (brand protection SEO organic marketing) with other team members and departments.
• Developing strong conversion rates by testing different ad text designs keywords and offers.

Minimum Requirements

Required Experience :

Manager

Key Skills

Facilities Management,C,JavaScript,Application Programming,Control Engineering,Air Conditioning

Employment Type : Full-Time

Experience : years

Vacancy : 1

Yearly Salary Salary : 100000 - 150000