Community Relations Director – Assisted Living & Memory Care
Red Cedar Lodge | Lansing, MI
LeaderStat is proud to partner with Continental Senior Communities in the search for a dynamic Community Relations Director to lead sales and outreach efforts at Red Cedar Lodge , a modern and thriving senior living community in Lansing, Michigan .
This beautiful campus offers Assisted Living and Memory Care , all within a resident-focused, amenity-rich environment designed to promote comfort, connection, and wellbeing.
About the Opportunity
As the Community Relations Director , you’ll serve as the face of Red Cedar Lodge — connecting families, referral partners, and the greater Lansing community to a place residents are proud to call home.
You’ll be responsible for :
Developing and executing an effective marketing and sales strategy to drive occupancy and brand awareness
Building strong, trusting relationships with prospective residents, families, and referral sources
Managing leads and move-ins through the CRM system to ensure a seamless experience
Collaborating with the Executive Director and leadership team to deliver an exceptional customer experience
You’ll thrive here if you’re a motivated, relationship-driven professional who’s passionate about helping seniors and their families find the right fit.
Our Core Values : The Five Pillars
At Continental Senior Communities, our Five Pillars guide everything we do : T eamwork, Honesty, Compassion, Accountability, and Valuing People.
Supportive and collaborative leadership team
Innovative company culture focused on people and purpose
Competitive base salary + incentive plan
Comprehensive benefits including health, dental, vision, life, 401(k), and PTO
Qualifications
2–3 years of successful sales or marketing experience in high end senior living (Independent, Assisted, or Memory Care)
Proven ability to meet or exceed sales goals
Excellent communication and relationship-building skills
A heart for seniors and a genuine passion for customer service
If you’re ready to bring your passion, creativity, and sales expertise to a community that truly values people — we’d love to connect with you!
Contact Alexis at ABasler@LeaderStat.com for more information or to apply.
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Director Senior Living • Lansing, Michigan, US