Director of Paid Social

A company is looking for a Director of Paid Social to lead innovative media strategies and drive customer acquisition across social platforms.

Key Responsibilities :

Develop and manage the paid social strategy across various platforms to optimize and grow the program

Leverage data to inform investment decisions and drive actionable insights across audiences and creative strategies

Lead and mentor a team of paid social managers while fostering a culture of performance excellence and collaboration

Required Qualifications :

8 - 10+ years of experience in paid social media management, preferably in eCommerce

5 years of experience in hiring and leading teams with a focus on mentoring high-performing individuals

Deep expertise in Meta Ads Manager, TikTok Ads Manager, and experience with at least one emerging platform

Strong analytical skills with advanced proficiency in Excel or data visualization tools

Proven ability to manage large budgets and meet CPA targets in a fast-paced environment