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Social media strategist • mesa az
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Job Description
Job Description
POSITION SUMMARY :
As a Social Media Intern, you will help develop and manage Primera’s social media platforms, working alongside management and design teams. This role offers hands-on experience in social media marketing, content creation, and digital strategy within the home design industry.
You will play a key part in ensuring Primera’s online presence reflects our brand and values—Create Shareholder Value, Personal Accountability, Brand Ambassador, Solutions Driven, and Relationship Centered—by producing consistent, engaging, and creative content that connects with our audiences and supports our business goals.
PRIMARY DUTIES AND RESPONSIBILITIES :
Assist in creating, scheduling, and publishing social media content across various platforms.
Monitor social media channels for engagement, comments, and messages, responding in a timely and professional manner.
Help develop and implement social media campaigns that support overall marketing goals.
Actively monitor social media sites such as Facebook, Instagram, and X to stay connected with our audiences.
Research and identify current social media trends and hashtags to strengthen engagement.
Track and report on social media metrics, such as follower growth, engagement rates, and content performance.
Ensure our brand remains consistent in tone and style, aligned with Primera’s values.
Assist in creating visuals, graphics, and multimedia content using design tools.
Stay updated on new social media features, tools, and best practices for each platform.
Participate in brainstorming sessions to generate new ideas for content and campaigns
KNOWLEDGE, SKILLS AND ABILITIES
Currently pursuing or recently completed a degree in Marketing, Communications, or a related field.
Strong understanding of major social media platforms (e.g., Instagram, Facebook, Twitter, LinkedIn, TikTok).
Basic knowledge of social media analytics tools (e.g., Google Analytics, Meta Insights).
Excellent written and verbal communication skills with a Brand Ambassador mindset.
Creative mindset with a passion for digital content creation and a Solutions Driven approach.
Familiarity with design tools (e.g., Canva, Adobe Creative Suite) is a plus.
Strong organizational and time management skills, reflecting Personal Accountability.
Ability to work both independently and as part of a Relationship Centered team.
Enthusiasm for staying up-to-date with social media trends and best practices.
Previous internship or experience in social media or digital marketing is a plus, but not required.
ADDITIONAL REQUIREMENTS
Ability for up to 20 hours per week
Minimal travel may be required to support projects or visit other divisions, including occasional overnight travel
Flexibility to attend in-person meetings, company events, or field visits when necessary