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Director Marketing, Americas

Director Marketing, Americas

HaemoneticsBoston, MA, US
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The Director, Marketing, Americas will be an integral member of the Blood Management Technologies organization and will play a critical role in building future growth for Hemostasis and expanding t...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
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Director of Marketing

Director of Marketing

XometryBoston, MA, US
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Xometry (NASDAQ : XMTR) powers the industries of today and tomorrow by connecting the people with big ideas to the manufacturers who can bring them to life. Xometry's digital marketplace gives manufa...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
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Director, Product Marketing

Director, Product Marketing

LogRocketBoston, MA, US
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Join to apply for the Director, Product Marketing role at LogRocket LogRocket is looking for a highly-motivated individual to own Product Marketing. This person will lead our Marketing efforts to...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
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Product Marketing Director

Product Marketing Director

MongooseBoston, Massachusetts, United States
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Be among the first 25 applicants.Get AI‑powered advice on this job and more exclusive features.This range is provided by Mongoose. Your actual pay will be based on your skills and experience — talk ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
Director - Product Marketing

Director - Product Marketing

ValidityBoston, MA, US
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Validity’s Director of Product Marketing will drive business results by developing and executing effective product marketing strategies. In this role, you will build and execute go-to-mar...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
Director of Marketing

Director of Marketing

Goodwin RecruitingBoston, MA, US
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Marketing Executive – Boston.Join a leading business as a key member of the Leadership Team.The role offers a unique blend of hands-on execution and strategic thinking, making it ideal for a ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
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Director, Product Marketing

Director, Product Marketing

Model NBoston, MA, US
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Model N is the leader in revenue optimization and compliance for highly regulated industries, serving global enterprises across Life Sciences and High Tech. Our solutions help companies maximize rev...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
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Marketing Director

Marketing Director

SkillBoston, MA, United States
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Lead digital marketing strategy and execution, including SEO, paid media, email, social and AI-driven search optimization. Oversee website rebuild and ensure seamless functionality for franchise own...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
Associate Director, Marketing

Associate Director, Marketing

Thyroxine SERBBoston, MA, United States
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Select how often (in days) to receive an alert : .SERB is a fast-growing specialty pharmaceutical company that equips healthcare providers worldwide with life-saving medicines for patients facing rar...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
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Associate Director, Marketing

Associate Director, Marketing

USA JobsBoston, MA, US
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Field Engagement Capabilities (FEC) Associate Director (Band 400) - Field Access Management CRM Strategy and Operations Lead. The Field Access Management CRM Strategy and Operations Lead, reporting ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
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Director of Marketing

Director of Marketing

CariinaRoxbury, MA, US
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Cariina is seeking a results driven Director of Marketing, with a focus on enterprise B2B revenue marketing, to join our fast-growing venture-backed startup focused on revolutionizing education.You...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
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Director, Growth Marketing

Director, Growth Marketing

PerfectServeBoston, MA, US
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PerfectServe offers best in KLAS assets in three categories : clinical communications, scheduling, and patient engagement solutions. PerfectServe is featured on this year's Inc 5000 list, which profi...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
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Associate Director, Marketing

Associate Director, Marketing

Boston StaffingBoston, MA, US
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Field Access Management Crm Strategy And Operations Lead.The Field Access Management (FAM) CRM Strategy and Operations Lead, reporting to the US Director of Field Engagement Capabilities, is respon...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_1_day
Growth Marketing Director

Growth Marketing Director

HorizonsBoston, MA, US
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At Horizons, we're building the.By handling global payroll, benefits, taxes, and compliance, our technology enables businesses to hire anyone anywhere compliantly at the push of a button.If you...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
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Client Marketing Director

Client Marketing Director

Rimini StreetBoston, MA, US
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Rimini Street is seeking a strategic, client-obsessed Client Marketing Director to lead initiatives that drive demand, deepen client engagement, drive advocacy, and amplify the voice of the client ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
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Director, Marketing

Director, Marketing

Boston CollegeChestnut Hill, MA, US
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The Woods College of Advancing Studies at Boston College is seeking a strategic, creative, and collaborative Director of Marketing to lead the development and execution of the school's integrated m...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
Director, Patient Marketing

Director, Patient Marketing

Care AccessBoston, MA, US
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Care Access is working to make the future of health better for all.With hundreds of research locations, mobile clinics, and clinicians across the globe, we bring world-class research and health ser...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
Director Marketing, Americas

Director Marketing, Americas

HaemoneticsBoston, MA, US
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Job Details

The Director, Marketing, Americas will be an integral member of the Blood Management Technologies organization and will play a critical role in building future growth for Hemostasis and expanding the footprint in Hospital Software. This role will be responsible for leading and ensuring appropriate alignment of the marketing and promotional strategies in NA with a large focus on HCP engagement, market intelligence and launch excellence. This role will work across a number of cross-functional colleagues (including Global Portfolio Marketing, Market-Engagement Services, Sales & Commercial Delivery, Regulatory, Medical Affairs) and will work collaboratively to define and implement a marketing strategy to ensure commercial success.

Roles And Responsibilities

  • Serve as the downstream North America marketing lead and partner with broad group of cross-functional colleagues to define and implement a marketing strategy to ensure commercial success.
  • Manage HCP marketing team and drive initiatives and interactions with opinion leaders, leading advisory boards, and overseeing speaker bureaus and congress planning.
  • Develop market insights including but not limited to competitive landscape, market trends and growth drivers, pricing strategies, market access and value delivery.
  • Lead the development and execution of launch plan(s) and deliver on post-launch performance tracking and business insights. Identify commercial business risks or critical issues and recommend innovative customized strategies to mitigate.
  • Partner with Global Product Marketing to gather market insights, conduct VoC and partner across the portfolio to identify and align the needs that differentiate the BMT solutions, including potential M&A.
  • Develop and refine customer segmentation and targeting, including market assessments for strategic planning and AOP.
  • Collaborate with Global Product Marketing and Market-Engagement Services on the product positioning and messages, development of a branded campaign, creation of end user personas and promotional KPIs.

Skills & Competencies

  • Exceptional leadership and interpersonal skills with the ability to effectively engage, influence, and develop across cross-functional teams
  • Broad product-commercialization / marketing acumen including all aspects of HCP marketing, sales execution, market forecasting, external campaign management, demand generation, market segmentation, digital marketing, strategy development and competitor assessment
  • Extraordinary skills in critical thinking including observation, analysis, being able to succinctly articulate a problem and identify a solution[s]. Have the ability to conduct investigative analyses for a given issue and lead a team to developing a solution / conclusion in an efficient and effective manner
  • Relentless prioritizes business and commercial strategies and works with great sense of urgency and purpose to deliver results through customer-centric innovative marketing channels
  • Highly organized and ability to effectively manage multiple priorities in a fast-paced environment
  • Proven ability to successfully launch new technologies in clinical and operational markets
  • An innovative mindset with the ability to approach situations with a creative and strategic approach ensuring the customer journey and voice is infused throughout

    • Education, Experience & Qualifications

  • 10+ years marketing experience in biotech, pharmaceutical or other areas of life sciences, with a proven record of high performance and consistent results
  • Previous IVT experience in a marketing, sales and product management role strongly preferred
  • Life sciences' product in-line marketing and launch / product commercialization experience are required
  • Must have strong social skills, maturity, and be capable of presenting ideas and concepts to a diverse range of individuals
  • Excellence in additional professional competencies including collaborative and cross functional problem solving and communications, innovative thinking, sense of urgency, and a passion for helping patients and their communities are critical
  • Bachelor's degree required
  • MBA or additional education in life sciences discipline preferred