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Event planning • lynn ma
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StopLight (Smartbear)Somerville, MA, US- serp_jobs.job_card.full_time
Event Marketing Manager
At SmartBear, we believe building great software starts with qualityand we're helping our customers make that happen every day. Our solution hubsSmartBear API Hub, SmartBear Insight Hub, and SmartBear Test Hub, featuring HaloAI, bring visibility and automation to software development, making it easier for teams to deliver high-quality software faster. SmartBear is trusted by over 16 million developers, testers, and software engineers at 32,000+ organizations including innovators like Adobe, JetBlue, FedEx, and Microsoft.
About The Role
We're looking for a detail-oriented and results-driven Event Marketing Manager to plan and execute impactful events that drive brand awareness, market engagement, and pipeline growth. This role will oversee key tradeshows, internal company meetings, and sales-driven regional events, ensuring seamless execution and measurable ROI.
The ideal candidate has 24 years of experience managing large tradeshows and high-touch events, with a passion for creating memorable brand experiences that generate leads and strengthen customer and partner relationships.
Key Responsibilities
Event Strategy & Execution
- Plan, coordinate, and execute a variety of events, including large tradeshows, regional sales events, executive roundtables, and internal company meetings
- Collaborate with sales, product marketing, and demand generation teams to ensure event strategies align with GTM priorities and target ICPs
- Manage event logistics, including venue selection, vendor coordination, booth design, shipping, and on-site execution
Brand Presence & Awareness
Demand Generation & Pipeline Impact
Cross-functional Collaboration
Qualifications
Bonus Points
What You'll Gain
Why You Should Join The SmartBear Crew :
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