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Email marketing • detroit mi
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LookoutDetroit, MI, US- [job_card.full_time]
Field Marketing Manager
At Lookout, we believe the human layer is the new attack surface. As employees rely on mobile devices to stay productive from anywhere, these endpoints have become the entry point for modern cyberattacks. Lookout's AI-powered security platform is purpose-built to defend against today's most dangerous threatsincluding phishing, social engineering, and account takeoverstargeting your people and the devices they trust.
From protecting against executive impersonation and SMS phishing to empowering SOC teams with real-time mobile threat intelligence, Lookout gives security teams the visibility and control they need to disrupt the modern kill chain.
About the Role
We're looking for a Field Marketing Manager who's passionate about cybersecurity and energized by the challenge of translating high-level go-to-market strategy into field-level execution that drives demand. This role is central to Lookout's growth across the fastest growing regions of the U.S.with a strong focus on planning and executing high-impact events that engage CISOs, security buyers, and strategic partners.
This is more than just logistics. You'll act as the regional marketing owner, collaborating closely with sales and channel teams to bring Lookout's brand to life at the field level, while delivering measurable pipeline and influence.
You'll operate with a high degree of autonomy and be expected to lead complex programs that span multiple stakeholders, geographies, and formatsfrom third-party conferences to bespoke customer experiences. This role requires 30-40% travel across the US.
What You'll Do
- Drive pipeline through events : Lead the charge on US Enterprise and Public Sector field events, including strategic presence at tradeshows and executive-level engagements. From planning to post-event follow-up, you'll make every touchpoint count.
- Develop regional GTM strategy : Align with sales leadership to define regional objectives and build marketing plans that support account-level and territory-level goals.
- Orchestrate cross-functional execution : Collaborate with sales, partner, product marketing, and demand gen teams to ensure unified messaging and flawless execution.
- Create tailored ABM programs : Build bespoke experiences for strategic accountsexecutive dinners, roundtables, and industry workshopsthat align to sales priorities and deal cycles.
- Manage budgets and measure impact : Own your budget and drive accountability by tracking event ROI, pipeline influence, and lead-to-opportunity conversion metrics.
- Optimize field readiness : Ensure the sales and partner teams have the right content, tools, and follow-up strategies to maximize the impact of every marketing engagement.
What You Bring
Why Lookout
Join a team that's redefining how organizations secure their most targeted asset : their people. At Lookout, you'll have the opportunity to shape regional strategy, drive tangible business impact, and represent a mission-driven company that's protecting organizations in an increasingly mobile-first world.
Ready to lead where the human layer meets the frontline of cybersecurity?